THE CUSTOMER PROBLEM
Pet Owners Don’t Just Choose a Service. They Choose Who They Trust.
When someone is grooming, boarding, or caring for your dog, the decision feels personal. You want to know who is behind the business, what they stand for, and whether they will treat your dog and your time with care and respect.
That is why DAWG Team believes customers should know the people behind the name.
THE GUIDE / OUR STORY
BORN IN MEMPHIS. INSPIRED BY BUDDY. BUILT WITH LOVE.
DAWG Team Apparel USA was founded in April 2019 by Calvin and Audrey Morrow, inspired by their love for their four-legged family member, Buddy Leroy. When Buddy faced health challenges, their search for quality products that met his needs sparked a passion for helping other pet parents provide the very best for their furry companions.
What began as a small pet apparel business grew into a boutique at Painted Tree Marketplace in 2020 and eventually into our storefront in Memphis' vibrant Crosstown community.
Today, DAWG Team is more than a pet store. We're a Memphis-born pet lifestyle brand offering stylish apparel, premium treats, professional in-store and mobile grooming, boarding, and self-service dog washing, all delivered with genuine love and care.
Our passion extends beyond our doors through community involvement and support for organizations like the Humane Society of Memphis and Shelby County.
As we continue to grow, our mission remains simple: to create a community where every pet feels loved, every pet parent feels supported, and every visit feels like family.
From our family to yours, welcome to the DAWG Team!
Calvin & Audrey Morrow
Founders, DAWG Team Apparel USA
YOUR PET. OUR PASSION. ONE DAWG TEAM.
Our Mission
To make everyday pet care easier for Memphis dog owners by providing clear service options, dependable customer care, and a local team customers can return to again and again.
WHAT WE DO
Pet Care Built Around Real-Life Needs.
THE PLAN
Getting Started Is Simple.
Choose the Service You Need
Review grooming, mobile grooming, boarding, or self-serve dog wash options.
Book, Reserve, or Contact Us
Use the website to take the next step or call the team if you need help deciding.
Build a Relationship You Can Return To
Have a good experience, come back when your dog needs care again, and let DAWG Team become part of your regular pet-care routine.
COMMUNITY / CREDIBILITY
Rooted in Memphis. Built Around Relationships.
DAWG Team is part of the Memphis community, and the strongest proof of the business is the people, pets, and relationships connected to it.
STAKES
You Shouldn’t Have to Start From Scratch Every Time Your Dog Needs Care.
Searching for a different provider every time you need grooming, boarding, or another pet-care service creates more work and uncertainty. DAWG Team’s goal is to give customers a place they can become familiar with and return to.
SUCCESS
Know the Team. Know the Services. Know Where to Turn Next.
The best customer relationship is one where the next decision becomes easier. When your dog needs grooming, boarding, or a wash, you already know where to start.
